Blog o' RAMA

Blog Marketing: The How and Why with Jeremy Wright

Jeremy Wright wowed an overflow audience at Rochester's Hyatt Regency last Thursday.(okay, a couple of people remarked on his youth, and the fact that - he didn't wear a tie, but...he's a blogger, for gosh sakes!)

Interestingly, though he might have, he did not promote his book, Blog Marketing - but instead focused on the 'conversation' of blogging and how businesses need to be a part of that. During his presentation he told the story of 'James' - a blogger who just wanted to get his taxes done, but couldn't get Quickbooks to work properly. James got not joy from contacting Intuit's helpdesk (gee, we're sorry, they said, but, it's your problem not ours!). So, he blogged about his unhappy experience...and lo! an executive at Intuit saw the post (and the dozens of comments) and contacted James to put things right.

That's just one instance of a blogger having the power to make your company look -- good or bad, depending on his or her experience.

Sunday's D&C also ran a nice story, thanks to Joy Davia, on the event and on blogging. Seems that Rochester just might be ready to become a city of bloggers! We'll see.

Anyone interested in more information can visit the RAMA website. [if Jeremy's presentation is not posted when you visit, stop back later this week and check again.]

Stay tuned for more exciting RAMA events in March, April...and a spectacular one in May! [posted by Yvonne]

The Attack of the 50 ft. BLOG!

This week we have Jeremy Wright coming to speak on blogging and marketing. Jeremy is the outstanding author of Blog Marketing: The Revolutionary New Method to Increase Sales, Growth and Profits.

I met Jeremy over a year ago...and have seen him a couple of times since. We met in CA, at a New Communications conference. He was just closing the deal on his blog marketing book at that time. A lot has happened since then - most of it good. In the blogosphere and in marketing - oh, and for Jeremy, I believe.

We're lucky to have him present at our luncheon event being held at the Hyatt Regency on Thursday. So far our Communications Chair has arranged interviews with R News and the D&C. Good stuff all the way around. That's what communications and marketing is all about - getting the word out.

Stay tuned for more excellent announcements and presentations from RAMA in the coming months. We're on a roll! [posted by Yvonne DiVita]