RAMA Overview:
The Rochester Chapter, American Marketing Association (RAMA) is a chapter of the American Marketing Association, which operates in Rochester, NY. The Rochester New York Chapter of the American Marketing Association is one of the oldest chapters of AMA with over 200 members. Throughout the year, RAMA hosts a number of educational seminars with a variety of local and national speakers. Every May RAMA hosts the annual Marketer of the Year event which highlights the best in local marketing campaigns of the year.
RAMA has built a strong relationship with six colleges and universities in the area, and currently has several dozen student members in our chapter. RAMA will increase its visibility by providing a scholarship to a student studying marketing at one of the area colleges.
Eligibility:
The scholarship is available to undergraduate or graduate students who are members of an AMA collegiate chapter affiliated with RAMA, attending a secondary education institution (2-year or 4-year college/university) located in the Western NY area. Proof of enrollment will be required. This is a non-need based scholarship. Students must be citizens of the United States and 18 years of age or older as of January 1, 2010.
Void where prohibited. All federal, state, and local laws and regulations apply.
Directors of RAMA and their immediate families and those living in the same household are not eligible to participate or win.
To Enter:
For the 2009-2010 scholarship, print out and complete the online application and return the entry by April 1, 2010. To be valid, entries must be filled out completely with the correct identifying information. The application should be no longer than 10 pages, including supporting documentation. Limit of one (1) entry per student. Multiple entries may result in disqualification.
Applications can be found online here.
RAMA is not responsible for lost, or misrouted entries, or any other errors of communication whether mechanical, human, electronic or otherwise.
Award:
The winner will receive a minimum of $500 merit-based scholarship to a local academic institution to help with academic related expenses. This scholarship is payable directly to scholarship winner. There may be multiple winners of the RAMA Scholarship, but only one student from each RAMA affiliated collegiate chapter can be awarded a scholarship. Each winner will receive the same amount.
Selection:
A committee comprised of members of the RAMA Board of Directors will review the applications. No late applications will be considered; applications must be submitted by April 1, 2010. The decision of the committee is final; once a winner is selected there is no appeal process and no second place awards. The committee may deem that no scholarship be awarded due to quality of applications and/or insufficient funds.
Criteria to be considered:
- Activities/involvement with RAMA and your respective collegiate chapter.
- Leadership experience with RAMA and your respective collegiate chapter.
- Clarity of the justification for the award in the application, presented logically and coherently, with attention given to spelling and grammar.
- Creativity.
- Evidence of desire and enthusiasm to pursue a career in marketing.
Conditions:
- By applying for the scholarship, applicants agree to be bound by these rules and the decision of the committee, which is final
- The scholarship is to be used for academic expenses.
- The scholarship will be paid directly to the winner.
- Entries are the property of RAMA.
- By applying the applicant consents to our use of his or her name and photo. Additionally, the winner must attend an award ceremony as RAMA’s guest.
- The scholarship is nontransferable.
- Taxes, if any, are to be paid by the student.
Announcement of the Winner:
The name of the winner will be posted on our website and announced at the annual Marketer of the Year awards luncheon. Press releases will be made to the local media.



