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Pinnacle Awards 2017

May 18 @ 5:30 pm - 9:00 pm

$65 - $85

Pinnacle Awards 2017

The Pinnacle Awards are back and bigger than ever!
Come celebrate the 5th annual Pinnacle Awards with us Thursday, May 18 at Anthology in downtown Rochester.

You got results. It’s time to see if you also got rewards!

AMA | Rochester is hosting our 5th Annual Pinnacle awards. Join Rochester’s marketing community in celebration of another year putting answers into action to drive remarkable #results!

See you there!

Pinnacle Award Winners

Category PROFIT/NOT Entry Winning Company
Business-to-Business Communications IMC FOR PROFIT Paychex Inc. — “Let’s Do Something Great” Campaign PAYCHEX INC
Business-to-Business Communications IMC NOT-FOR-PROFIT Excellus BlueCross BlueShield Fearless Campaign Roberts Communications
Business-to-Consumer Communications IMC FOR PROFIT LensCrafters See. Good. Daily. Integrated Campaign TRUTH COLLECTIVE
Business-to-Consumer Communications IMC NOT-FOR-PROFIT Willow Domestic Violence Center “Abuse Is Abuse” Campaign Tipping Point Communication +TRUTH COLLECTIVE
Small Budget Campaign (Less than $5k out-of-pocket expense) FOR PROFIT RSA AMA Small Budget Entry- Why Web to Print Video Rochester Software Associates
Small Budget Campaign (Less than $5k out-of-pocket expense) NOT-FOR-PROFIT SUNY Geneseo Knight Time Rewards Program SUNY Geneseo
Small Business/Organization Campaign (Fewer than 50 employees) FOR PROFIT The Steel Edge Sno Pusher Campaign MAKEWAY
Small Business/Organization Campaign (Fewer than 50 employees) NOT-FOR-PROFIT Champion Academy Extreme Mentoring and Empowerment Initiative TIPPING POINT COMMUNICATIONS
Special Event FOR PROFIT Season of Small Business PAYCHEX INC
Special Event NOT-FOR-PROFIT Allendale Columbia’s Make Your Mark Gala DIXON SCHWABL
Advertising (Print) FOR PROFIT Incite Magazine DIXON SCHWABL
Advertising (Online) FOR PROFIT Carestream revamps media plan and drastically improves awareness and interest CARESTREAM HEALTH
Collateral FOR PROFIT Storyline Dixon Schwabl
Collateral NOT-FOR-PROFIT Heidi Marcin (FLCC) Finger Lakes Community College
Direct Mail/Direct Response FOR PROFIT D4 Chief Legal Officer Loaded Dice Mailing The Verdi Group
Direct Mail/Direct Response NOT-FOR-PROFIT HUGS (Help Up Give Smiles) Foundation Inc. Dresden Public Relations
Logo Design NOT-FOR-PROFIT Fusion Fest Logo Dresden Public Relations
Most Improved Tactic FOR PROFIT CaterTrax Refreshed Channel-Specific Microsites to Streamline Processes, Increasing Traffic and Leads by Record Amount CATERTRAX
Print Piece/Packaging (invitation; poster; product package) FOR PROFIT Three Brothers Wineries and Estates The Martin Group
Print Piece/Packaging (invitation; poster; product package) NOT-FOR-PROFIT Al Sigl Retirement Invitation Dixon Schwabl
Social Media Initiative FOR PROFIT Textron: Make Something Real Video Roberts Communications
Social Media Initiative NOT-FOR-PROFIT RBC Heritage Social Media Channels Help Drive Record Ticket Sales Dixon Schwabl
TV or Radio commercial (:90 seconds maximum) FOR PROFIT Wesley, Clark & Bates Radio Lead Gen Campaign Tipping Point Communication
TV or Radio commercial (:90 seconds maximum) NOT-FOR-PROFIT Laker Stories Finger Lakes Community College
Video (broadcast; online; commercial; or PSA up to 2 minutes) FOR PROFIT “Let’s Do Something Great” Video PAYCHEX INC
Video (broadcast; online; commercial; or PSA up to 2 minutes) NOT-FOR-PROFIT A Great Heart MYERS CREATIVE + CAUSEWAVE COMMUNITY PARTNERS
Website FOR PROFIT Adrian Jules Custom Clothiers website FLANNERY PR
Website NOT-FOR-PROFIT RBC Heritage Website Dixon Schwabl
Influencer Marketing/ Blog FOR PROFIT Carestream Blog Drives Brand Awareness Carestream Health
Digital marketing FOR PROFIT Carestream’s Digital Marketing Reaches New Levels via Social Media and SEO Carestream Health
Digital marketing NOT-FOR-PROFIT The Great New York State Fair Dixon Schwabl
Photography FOR PROFIT Gunlocke NeoCon Series Grant Taylor Photography
Photography NOT-FOR-PROFIT Zoobilation 2016 Photography Grant Taylor Photography




May 18
5:30 pm - 9:00 pm
$65 - $85
Event Category:
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AMA | Rochester


336 East Ave
Rochester, NY 14604 United States
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