EVENT: Rebuilding Corporate Reputation - Tuesday, November 18th
Wal-Mart is the world's largest retailer. More Americans shop in a Walmart every week than voted in the last Presidential Election.
For most of its existence, Wal-Mart as a corporation has stayed quiet, even in the face of an increasing number of attacks from various groups. After years of being on the defense, Wal-Mart has shifted its communications strategy to proactively tell the public and its customers the story of how it takes social responsibility very seriously.
Our speaker, Steven Restivo, will share stories about how Walmart is making advancements in areas such as employee health care, environmental sustainability initiatives and economic impact success. At this event, Restivo will highlight how an integrated marketing communications and PR program is now one of the company’s key priorities for continuing success. 
This breakfast seminar is co-hosted by the Rochester Chapter of the American Marketing Association (RAMA) and the Rochester Chapter of the Public Relations Society of American (PRSA).
DATE: Tuesday, November 18th
Time: 7:15 - 9:30
| Location: Mario's Italian Steakhouse |
| 2740 Monroe Avenue |
| Rochester, New York 14618 |
| 585-271-1111 |
