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October 2016

Presidential Race in Review: Marketing Lessons from the 2016 Election

October 17, 2016 @ 7:30 am - 9:00 am

Presidential Race in Review: Marketing Lessons from the 2016 Election To the relief of many, the presidential election is coming to a close. We’ve seen the good, the bad, and the ugly during this controversial election season, leaving marketers a lot to talk about. Join us for a robust conversation from academia, advertising, and public opinion with prominent social media and advertising guru, Tom Proietti, serving as your emcee. This lively panel discussion will dive into the role of marketing…

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Roundtable: Small Budget Marketing for Healthcare

October 27, 2016 @ 5:30 pm - 7:30 pm

We’re all familiar with the old adage “you must spend money to make money.” but is it always true? Marketing on a small budget can be challenging, but it’s not impossible. A quality over quantity mindset mixed with creativity and patience, can boost business results and drive successful strategies. So, how do we optimize a limited marketing budget when big ideas and million dollar campaigns are all the rage? Amanda Galley, Vice President at Wahl Media, Inc. will share her…

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January 2017

Networking

January 18 @ 5:30 pm - 7:30 pm
Butapub, 315 Gregory Street
Rochester, NY 14620 United States
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Enjoy complimentary appetizers, cash bar, and re-connecting with your marketing colleagues at a fun place in town! February 8th - 5:30 – 7:30 PM

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February 2017

Super Bowl Ad Review 2017

February 8 @ 5:30 pm - 7:30 pm
Pomodoros in Pittsford, 3400 Monroe Ave.
Rochester, NY 14618 United States
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Super Bowl Ads - almost as big as the big game itself. Super Bowl Ad Review Back again by popular demand but with a different twist this year. You and our expert panel will be rating the SuperBowl advertising – the good, the bad, and the ugly. Join John Kucko, from News 8 WROC Rochester, who will again be our emcee, Whit Thompson, executive creative director atBrand Cool, Michelle Ashby, president Tipping Point Communications, and Brian Nizinsky, Paychex Digital Marketing Manager complete the panel. The…

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Collegiate Conference at Brook Lea Country Club

February 24 @ 8:00 am - 3:30 pm
Brook Lea Country Club, 891 Pixley Rd
Rochester, NY 14624 United States
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AGENDA OVERVIEW Download Agenda Key Note Speaker Company Sponsored Discussion Panels Company Sponsored Student Market Campaign Competition Career/Resume Advisors Career Fair Area Companies Participation AMA-of-Rochester-4th-Annual-Professional-Chapter-Collegiate-Conference.pdf AMA | Rochester is the only local association providing vibrant marketing programs, networking opportunities, a collegiate awards and student volunteer opportunities to our future young marketing professionals in Western New York area universities and colleges. AMA | Rochester supports WNY AMA Collegiate Chapters and marketing clubs not affiliated with AMA Collegiate Chapters. AMA | Rochester…

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March 2017

Half-Day Marketing Analytics Seminar

March 23 @ 7:30 am - 11:30 am
Pomodoros in Pittsford, 3400 Monroe Ave.
Rochester, NY 14618 United States
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Half-Day Marketing Analytics Seminar

Half-Day Marketing Analytics Seminar   Event Slides Are you ready to dig deeper with your data but don’t know where to start? It is no secret that the digital space has opened the door to more information than ever before and online marketing tactics are increasingly easier to track. The days of intuition based decision-making are gone and marketers need to harness the insight at our finger tips to be successful. With the demand for data at the forefront we…

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April 2017

Google and the Marketer

April 27 @ 11:30 am - 1:00 pm
City Grill, 384 East Ave
Rochester, NY 14607 United States
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Google and the Marketer

Where can you go to learn about Google Analytics, AdWords and YouTube and have a great lunch? Learn from three digital marketing pros -- Matthew Weaver, Digital Marketing Director, Mason Digital will talk about YouTube; Scott Ensign, Vice President of Digital Media, Dixon Schwabl, will talk about AdWords; Chris Grant, Marketing Analyst, Sigma Marketing, will cover Google Analytics. Lunch Buffet: Penne with Vodka Sauce, Tortellini with Marinara, 2 salads, and rolls, delish! Panelists Scott Ensign Vice President of Digital Media, Dixon…

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May 2017

Pinnacle Awards 2017

May 18 @ 5:30 pm - 9:00 pm
Anthology, 336 East Ave
Rochester, NY 14604 United States
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$65 - $85

Pinnacle Awards 2017 The Pinnacle Awards are back and bigger than ever! Come celebrate the 5th annual Pinnacle Awards with us Thursday, May 18 at Anthology in downtown Rochester. You got results. It's time to see if you also got rewards! AMA | Rochester is hosting our 5th Annual Pinnacle awards. Join Rochester's marketing community in celebration of another year putting answers into action to drive remarkable #results! See you there! Pinnacle Award Winners Category PROFIT/NOT Entry Winning Company Business-to-Business…

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July 2017

AMA Rochester Summer Networking on the Bay

July 12 @ 5:30 pm - 7:30 pm
Murphy’s Law, Empire Blvd, 1400 EMPIRE BLVD.
WEBSTER, 14580 United States
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TBD

Let’s raise a glass to another great year with marketing friends old and new at AMA Rochester’s second annual summer kick-off party. Enjoy light appetizers and a cash bar while you share the spectacular views of Irondequoit Bay at Murphy's Law on Empire Blvd. Stop by to say Aloha to your AMA Rochester friends - we’ll see you again in September. Cheers! Why Attend? Come for the tasty apps but leave with new ideas, inspirations, and a sense of motivation.…

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September 2017

Roll Into a New Year of AMA Events with Networking @ Radio Social!

September 20 @ 5:30 pm - 7:30 pm
Radio Social, 20 Carlson Rd
Rochester, NY 14610 United States
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Tickets American Marketing Association kicks off its 2017-2018 event season at Rochester's hottest spot, Radio Social! Hors D'oeuvres, Cocktails, Craft Beer and Games! Why Attend? Roll up for the fun games and Mediterranean munchies and leave with new ideas, inspirations, and a sense of motivation. Surround yourself with passionate marketers just like you and you could find your next hire, next career move, keep up-to-date with trends, build relationships, and become a better marketer. Who should attend? Our networking events…

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