Tag: marketing

Marketing Return on Investment

This event will focus on overcoming the challenges all marketers face when delivering measurable results and proving the ROI of your marketing. Marketers are constantly juggling multiple projects while at the same time, planning the next campaign. The challenge: delivering measurable results. How do you find the right data? How do you measure the accuracy? Read More…

Lead Generation and Marketing Automation

Experts in salesforce.com, HubSpot and/or Marketo. Users of the technology to provide case history/experience. This event will focus on providing best practice approaches to lead generation and offer attendees ideas on how to increase lead generation. SAVE THE DATE!  Details coming soon Read More…

Blossom Road Pub

AMA Young Marketing Professionals Happy Hour

Young Professional Marketers! Join us for some fun, informal networking. Share what’s been keeping us busy at work, cool new ideas we might have. Grab a drink at the bar and join us! Register for free here. Monthly happy hours at the Blossom Road Pub (BRP). Enjoy some great BRP specials and collaborate with fellow Read More…

why your employees should be using LinkedIn

Forbes: 18 Reasons Why You Need Every Employee Using LinkedIn Every Day

Corporations are finally waking up to the fact that they need to engage all their people in social media. The impact of social media on a company’s brand is monumental, and it affects everyone throughout your organization – from the entry-level millennials you just hired to your CEO. Senior management often balks at the need Read More…

Are you LinkedIn for business? You should be. Find out why.

42 LinkedIn Inside Sales Tips eBook

Did you know LinkedIn performs 7 times better than email in some cases? The 42 LinkedIn Inside Sales Tips eBook will tell you how, along with other tips to help you drive new business. Learn critical practices to help you connect better with prospects and customers and increase revenue. Grab your copy of the eBook Read More…

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Tips for a Top LinkedIn Company Page

Tina Clark Manager, Digital and Social Media Strategy, Roberts Communications http://www.robertscomm.com/ Linkedin has evolved as a top social channel for business content. Beyond recruiting, it provides a platform for thought leadership and engagement. With over 380 Million members from over 200 countries, LinkedIn is a crucial tool to drive awareness of your company and connect Read More…

Are you LinkedIn for business? You should be. Find out why.

Leverage LinkedIn to Increase Corporate Value & Business Development

PRESS RELEASE For Immediate Release Contact: Katie Kilfoyle Remis, AMA|Rochester Mobile: 585.729.2204 Email Katie Kilfoyle Remis Rochester NY – Traditionally marketers have driven the social media strategy, however, with stakeholders online, executives should be, too.  On Oct. 6, LinkedIn Master and National CEO Consultant, D.B. Wienke, will explain how executives can use LinkedIn to speak Read More…

Are you LinkedIn for business? You should be. Find out why.

C-Suite Should Be Social to Increase Company Value

Your stakeholders are online and your executives should be, too. Bring your C-suite executives with you to AMA | Rochester’s special education event to learn how to be strategically social from LinkedIn Master and National CEO Consultant, D.B. Wienke on Oct. 6. Wienke, who is also a a national consultant to CEOs and a former Read More…

Communicating – Six Seconds at a Time

Short-form video platforms present a challenge to communicators as well as a creative medium through which audiences can be engaged.  By James Mignano As marketers, we need to always be on the lookout for new ways to connect with our audiences in new, engaging ways. The challenge is not only discovering new tools, but also Read More…