Tag: Super Bowl

What Makes a Super Bowl Ad Effective?

It’s no longer enough to create a laughable moment between tackles and touchdowns. Instead, Super Bowl advertisers have come to compete in a championship game of their own, vying for a shot to be this year’s AdLand MVP. But which ads are the most effective? And what elements must they have to get results?   Read More…

Super Bowl, Super Villains, First Timers and E-Commerce from the TV

With the teams still being decided for this year’s February 2nd Super Bowl, advertisers are busy getting ready for the big day by showcasing their brands, new products and public relations fodder. The big game day should be filled with a lot of entertainment, both during the game play and during the commercial breaks, even Read More…