---
title: Home - AMA | Rochester
description: Connect and thrive with Rochester's top marketing professionals at AMA Rochester. Unlock exclusive resources, learn, and grow!
---

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- [About](https://www.ama-rochester.org/about)
  
  
  
    - [About AMA Rochester](https://www.ama-rochester.org/about)
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## Where Rochester's Marketing Minds Connect and Thrive

 

The Rochester Chapter of the American Marketing Association serves as a premier educational hub for marketing professionals in the Greater Rochester area. It unites marketers from various sectors to facilitate networking, learning, and professional development. AMA Rochester offers essential resources and opportunities to foster success for those aiming to improve their skills, engage with industry peers, or remain informed about the latest marketing trends.

[Membership Benefits](https://www.ama-rochester.org/membership?hsLang=en)

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## Build lasting connections with marketing professionals and thought leaders in our community.

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## Stay Ahead

## Gain access to cutting-edge marketing insights and resources to drive success.

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## Learn & Grow

## Join us for workshops, seminars, and events that enhance your marketing expertise.

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## **EXCLUSIVE MEMBER BENEFITS**

As an AMA member, you gain access to resources valued at over $935 annually for just $14 per month, including:

- **Monthly Members-Only Webinars**: Engage with experts discussing today's challenges and tomorrow's opportunities.
- **Downloadable Tools & Templates**: Access a comprehensive library including social media Calendars, SEO playbooks, and more.
- **DEI Micro Video Library**: Enhance your leadership with impactful videos designed to integrate DEI principles into your practice.
- **Unlimited Digital Access to AMA Journals**: Stay informed with insights from leading business journals.

[![Learn More About AMA Membership](https://no-cache.hubspot.com/cta/default/22487987/interactive-181385186636.png)](https://www.ama-rochester.org/hs/cta/wi/redirect?encryptedPayload=AVxigLLnC1QEAKsya24P7%2FZutTkcTNlBDPHomVGSJmfIOg7TBw9WGeuKsmF3rXPQhhIK0FrdH1fVE3B6mWXxk5Qmjf9pgi%2F4W%2FEckiqjv8pM%2B546EHo%2FZa%2B6R7VJN2M9xtonVN47b%2FIIZQeTQA2zhnxV1Wdo6Ft2snrsZBdrdWLxEvJCnAzQ0ujmF6dKPsY%3D&webInteractiveContentId=181385186636&portalId=22487987&hsLang=en)

## **FEATURED POSTS**

## [What Is Lead Generation? A Simple Guide for Marketers](https://www.ama-rochester.org/blog/what-is-lead-generation-a-simple-guide-for-marketers?hsLang=en)

 By  Ethan Vann    On 15 May 2026

Why Lead Generation Is Not as Complicated as It Seems Lead generation is one of those marketing terms that can sound more complicated than it actually is. What I have learned is ...

[Read more](https://www.ama-rochester.org/blog/what-is-lead-generation-a-simple-guide-for-marketers?hsLang=en)

## [15 Marketing Campaign Ideas You Can Launch This Month](https://www.ama-rochester.org/blog/15-marketing-campaign-ideas-you-can-launch-this-month?hsLang=en)

 By  Ethan Vann    On 15 May 2026

Simple Campaigns That Drive Real Results Marketing campaigns do not always have to be big, expensive, or complex. A lot of the most effective campaigns are simple ideas that are ...

[Read more](https://www.ama-rochester.org/blog/15-marketing-campaign-ideas-you-can-launch-this-month?hsLang=en)

#### AMA | Rochester [![Newsletter Sign Up](https://no-cache.hubspot.com/cta/default/22487987/interactive-181852606349.png)](https://www.ama-rochester.org/hs/cta/wi/redirect?encryptedPayload=AVxigLLPoOQMMdx3y6CVtaevMrkC7eRk7Nl01%2FqMlNR6bAo1cj61cQoYWde%2Bya%2Bm8vikRYjDvACzumCjQ1iLTAOZjbrhl6noYkILZZckssRlgYDZ5VB7opl4nHFgrX7VkiSh1QDqAAqW7%2Fij%2Bwn54orYjybYtoFv7NWYELv%2BtKvaz%2BL9sakzR1QO2qUSOUQ28TIzBRSe%2Fw%3D%3D&webInteractiveContentId=181852606349&portalId=22487987&hsLang=en)

- [About](https://www.ama-rochester.org/about)
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- [Pinnacle Awards](https://www.ama-rochester.org/pinnacle-awards)
- [Collegiate Relations](https://www.ama-rochester.org/collegiate)
- [Blog](https://www.ama-rochester.org/blog)
- [Sponsors](https://www.ama-rochester.org/sponsors)

AMA | Rochester is the only professional association in the Western New York and Upstate New York Region specifically for marketers, by marketers. Join us to network, gain access to unique programming, and be a part of our growing community.

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