Tag: Advertising Campaign

Take the Lead!

Closed-loop lead-gen campaign that tied “Marketer of the Year 2012!” By Bob Green, President and CEO, The Verdi Group, Inc. Objective Goal: Generate 1300 qualified leads between April 2011 and December 2011 for Carestream’s line of digital radiography and healthcare imaging information access and storage products and services. Actual: Generated over 1,500 leads (15% over Read More…