Corporations are finally waking up to the fact that they need to engage all their people in social media. The impact of social media on a company’s brand is monumental, and it affects everyone throughout your organization – from the entry-level millennials you just hired to your CEO. Senior management often balks at the need Read More…
CEO Jeff Weiner outlines LinkedIn’s growth, value propositions for its members and customers, and its vision for the future in this YouTube video. Read More…
Did you know LinkedIn performs 7 times better than email in some cases? The 42 LinkedIn Inside Sales Tips eBook will tell you how, along with other tips to help you drive new business. Learn critical practices to help you connect better with prospects and customers and increase revenue. Grab your copy of the eBook Read More…
Tina Clark Manager, Digital and Social Media Strategy, Roberts Communications http://www.robertscomm.com/ Linkedin has evolved as a top social channel for business content. Beyond recruiting, it provides a platform for thought leadership and engagement. With over 380 Million members from over 200 countries, LinkedIn is a crucial tool to drive awareness of your company and connect Read More…
PRESS RELEASE For Immediate Release Contact: Katie Kilfoyle Remis, AMA|Rochester Mobile: 585.729.2204 Email Katie Kilfoyle Remis Rochester NY – Traditionally marketers have driven the social media strategy, however, with stakeholders online, executives should be, too. On Oct. 6, LinkedIn Master and National CEO Consultant, D.B. Wienke, will explain how executives can use LinkedIn to speak Read More…
Your stakeholders are online and your executives should be, too. Bring your C-suite executives with you to AMA | Rochester’s special education event to learn how to be strategically social from LinkedIn Master and National CEO Consultant, D.B. Wienke on Oct. 6. Wienke, who is also a a national consultant to CEOs and a former Read More…
ROCHESTER, NY, May 22, 2014 — Local area business professionals gathered at the Harro East Ballroom in Rochester on Thursday, May 22, 2014 to celebrate Rochester’s most effective and creative marketing initiatives with the Rochester Chapter of the American Marketing Association (AMA|Rochester). The winners were announced for the 2014 Pinnacle Awards and the 2014 Marketer Read More…
Finalists Announced for the AMA|Rochester Pinnacle Awards Twenty-two companies have been named as finalists in the AMA|Rochester Awards competition. Presented by the Rochester chapter of the American Marketing Association (AMA), the awards recognize effective marketing tactics and campaigns with clear objectives, strong strategies, creative implementation, and results. A panel of experienced marketing directors from the Read More…
For Immediate Release Contact: Stephanie D. Buchbinder, AMA|Rochester, (585) 737-3402 If there’s one thing you should be planning for this year, it’s the impact mobile is going to have on your overall marketing efforts. It doesn’t seem so long ago that we were introduced to the magical world of the Internet. It became the fastest Read More…
For Immediate Release Contact: Stephanie D. Buchbinder, AMA|Rochester, (585) 737-3402 Did you know that a thirty second commercial during this year’s Super Bowl will likely cost $4 million dollars? For many companies, the Super Bowl is hardly a no-brainer. It might be the most expensive and high risk decision in all of advertising. Nothing compares Read More…
