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5 Principles of Effective Logo Design

5 Principles of Effective Logo Design

A good logo should convey the intended message to your audience without additional explanation or context, according to Brand Profiles. Here are their 5 principles of effective logo design. You can read the complete article here.

  1. Simplicity: less is more
  2. Memorable: make it stick
  3. Timeless: strive for longevity
  4. Versatile: flexible to look good on today’s digital devices as well as print
  5. Relevant & Appropriate: appeals to your particular target audience

 

Want to go deeper? Read ‘65 expert logo design tips’ at Creative Blog. It also includes resources for free fonts and online design sites.