After more than 20 years in B2B sales and marketing—and a good chunk of that time spent in sales...Read More…
The Human Marketing Algorithm in the Age of Artificial Intelligence
Sarah Martinez stares at her computer screen, the soft glow illuminating a half-empty coffee cup... Read More…
Ditch the Marketing Funnel for the Customer Journey Web
For years, the marketing funnel has been pitched as the magic journey that customers and prospects... Read More…