The Rebranding of RAMA to AMA|Rochester
How K2 Communications helped the Rochester American Marketing Association focus on its own smarter... Read More…
Know the Context of Your Message, Get Better Results
A few weeks ago, I posted a very funny SlideShare about bad ad placements. It was a series of ads... Read More…
You can achieve the same marketing results!
For so long, marketing has often been out of reach for small to mid-size businesses. Though there... Read More…
4 Ways to Develop Your Sales Team to Think Like Marketers
Are you looking to get your sales team more aligned with your corporate marketing objectives? Here... Read More…
What is this “Big Data” Craze About?
A few years back I led a customer segmentation project for a Business Unit of a technology company... Read More…
Real Time Results.
Register to hear David speak in Rochester NY on April 19, 2013 at: http://conta.cc/XY5EPD As... Read More…
David Meerman Scott to Speak in Rochester, NY
James Mignano, Digital Media Assistant, Carestream Health and student State University of New... Read More…
Leadership and Marketing – Quotes to Guide
By Laurene Jennings AMA Rochester Member Here are some great quotes and points well taken on... Read More…
What’s it worth?
Author: Patty Carroll President Media Impressions Ltd. Eighteen years ago when my husband and... Read More…